It's called Zyn, a brand of ... the little white pouches between their gums and cheeks on social media. Others, however, have warned against the product, noting health concerns.

The FDA authorized the marketing of 20 Zyn products on Thursday, marking the first allowance for the fast-growing nicotine pouches.

Though the pouches have been available for almost a decade, Zyn has only recently become popular due to online “Zynfluencers.” The FDA’s evaluation showed that Zyn products pose a lower risk of cancer ...

As Zyn nicotine pouches gained viral fame via TikTok and other social media platforms in recent months, public health organizations and politicians have been raising concerns about their potential ...

An evaluation by the FDA determined the Zyn pouches contained “substantially ... tobacco products while posing a lower risk of cancer and other serious health conditions than those products ...

Nicotine pouches are the fastest-growing ... tobacco products," Zyn poses a "lower risk of cancer and other serious health conditions." Zyn also provided the FDA with evidence showing that a ...

The Food and Drug Administration’s approval of low-risk tobacco pouches is welcome, but why did it delay for more than four ...

The agency finds Zyn’s benefit as a safer alternative for adult cigarette smokers outweighs its risk to young people.

The agency on Thursday authorized the marketing of 20 Zyn products, saying that its review of evidence suggested their benefits outweigh the risks to public health. Read the rest… Market News ...

Sales of nicotine pouches, and Zyn specifically ... s evaluation showed that Zyn products pose a lower risk of cancer and other serious health conditions than cigarettes and most smokeless ...

Zyn has skyrocketed in sales and popularity. This growth has brought controversy. Photo illustration: Alexander Hotz U.S. health officials cleared America’s most popular nicotine pouch to stay ...