A creative brief is like a road map ... Most briefs are simply a list of questions. The people writing the brief answer the questions based information about the ad or the campaign to be constructed.

Of course the brief is where we start our own creative endeavours, and it provides the roadmap for any collaborators. And whilst it simplifies things, for me Maira’s quote reflects the sense of ...

Why do agencies find it necessary to rewrite the client communications brief, transcribe it into their own formats and fill out their little boxes with their special headings before heading into ...

Creative writing students at Miami learn invaluable skills to help them inspire, engage with, and shape the world around them: attention to craft, style, and form to fully articulate your vision and ...

Human-to-human storytelling is innately more original, valuable, and thought-provoking than the current rule-driven, formulaic approach of technology.

a brief (one to two paragraphs) outline of your proposed MCW thesis, summarising your proposed creative project (about 70% of the thesis) and proposed critical project (about 30% of the thesis).

English majors with a concentration in creative writing must satisfy the requirements for the major, including an introductory-level and an advanced-level creative writing course in a single genre ...

Since the 1970s, the Creative Writing Program at CU Boulder has provided a center for American experimental writing in the Rockies. Guided by our innovative and award-winning faculty, you will ...

Creative writing is the artistic practice of composing and refining fiction, poetry and creative nonfiction. It is an area of study very different from others within English. Creative writing students ...

Our workshops introduce you to the craft of writing fiction, creative nonfiction, and poetry. Over the course of a semester, you will learn ways of shaping stories and poems through various exercises ...

Brief lectures address the fundamentals of character ... Emily Dickinson called it the FLOOD SUBJECT: that thought you always return to. In this multi-genre creative writing class, we will discover ...