PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Luckily we spritzed and whiffed several new scents to find the seven best new florals, gourmands and even a second-skin scent ...

The 5 new spring fragrances our beauty editor can't get enough of - Spring is the time to switch-up your smell says Rose Beer ...

A new spin on a tried-and-true classic, this is Idôle’s first woody floral. The dream team of rose and sandalwood take center stage, rounded out with jasmine, musk and ambrox. $125, lancome-usa.com ...

In curating our list, we’ve selected winter fragrances that use a unique combination of the aforementioned notes. Some are spicier, some are creamy and chocolatey, and others are like sticking ...

It’s long been recognised that scents have the power to influence our emotions. The smell on a loved one’s discarded item of clothing, or the whiff of a once-familiar perfume is enough to send anyone ...

Along with blossoming florals and commanding ouds, fruity fragrances are a major part of perfumery - especially as the warmer months draw closer. Mouth-watering notes of berries, fuzzy apricots ...

Sweet peas have an irresistible perfume and every winter garden should have these wonderful scented, free flowering varieties. If sown this month, sweet peas should start coming into flower in June.

Consisting of a mixture of woody, warming notes that instantly heats things up like a fireplace in the middle of winter, this fragrance is definitely sexy, but still tame enough that it can be ...