White label goods have emerged as a potent threat to established players in China across categories as diverse as fashion, FMCG, and appliances, dominating retail as well as ecommerce. However, the ...

Initially buoyed by attractive price points, white label brands in China are carving a niche for themselves even as they grapple with the challenges of a more short-term approach to brand-building.

As much as we’d like to deny it, first impressions actually matter, and that applies to how your cloud storage looks for your clients. Any business owner knows branding and logos can make a ...