Last summer, as Varsity Brands neared the final stages of its $4.75 billion acquisition by KKR, the cheerleading parent ...

DALLAS — Varsity Spirit, the company that owns the National Cheerleaders Association (NCA), is offering spectator refunds, ...

The President of Varsity Spirit, the parent company of the National Cheerleaders Association, released a statement to spectators and athletes who attended the cheer competition that ended in a ...

The powerhouse cheerleading organization behind last weekend’s national competition in Dallas that was derailed by an active ...

The BSN Sports and Varsity Spirit parent has received a strategic investment from NY-based private investment firm, Patricof Co whose clients are professional athletes. ... Log in to view full article ...

Varsity Spirit has announced increased security measures after a chaotic incident at its Dallas cheerleading competition on ...

Varsity Brands, the leading platform for team Sport and Spirit solutions through its divisions BSN SPORTS and Varsity Spirit, ...

Varsity Spirit, an international cheer organization in charge of the NCA All-Star National Championship, said in an open letter to the cheer community its new security procedures will include ...

DALLAS, Feb. 26, 2025 /PRNewswire/ -- Varsity Brands, the leading platform for Sport and Spirit solutions, today announced the lineup for its 2025 Believe In You Speaking Tour. Designed to empower ...

"I'm proud to support this forward-thinking company as they continue to empower teams and athletes at every level, from youth leagues to the pros." "Tapping into the innovative spirit of Varsity ...