Twix has captivated candy lovers with marketing strategies that cemented its place in confectionery history. One of the most notable campaigns is the amusing "Left Twix vs. Right Twix" rivalry.

Interestingly, whilst people might love Twix as a product, they have not necessarily related to it emotionally, as a... We’re long-term subscribers to WARC and it’s a tool we use extensively. We use ...

Chocoholics were left in disbelief after learning the true etymology of Twix's name in 2023 - but are now learning the lesser known trivia about the wrapper's design. The sweet treat ...

Twix is no stranger to the idea of a cookie-flavored variant. We’ve already covered the decade-long storied history of the Sugar Cookie Twix that never made it out of the ovens. That half-baked ...