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Toys R Us Pivots to Gen Z 'Kidults' As Birth Rates FallToys R Us is looking to tap into the growing "Kidult" market this ... going through toys more quickly and damaging them, while girls have a longer attention span and will tend to play with one toy for ...
Toys R Us is looking to tap into the growing "Kidult ... going through toys more quickly and damaging them, while girls have a longer attention span and will tend to play with one toy for longer.
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