As the matcha craze sweeps across the globe, Japan is faced with a dilemma: keep up with skyrocketing demand or risk losing ...

Yoshiyuki Tamura was living in Tokyo, working at Uniqlo, and had no aspirations of taking over his family’s tea farm back in ...

On a warm, lively evening in March, the Japanese Ambassador’s residence played host to a special event, marking the 15th ...

Walking down West Fourth Street, you’ll find many students running to class, calling friends and responding to emails — all ...

NEW YORK -- Finding balance and harmony in New York City is a cup of tea at Globus Washitsu. The Japanese tea room teaches traditional Chanoyu tea rituals, passed down by Samurai, in the heart of ...

In Japan, where tea has always been central to ... tea is gaining ground. The rise of bubble tea culture, matcha-based drinks, and functional wellness teas has driven a significant shift in ...

Tea was an integral part of my childhood ... working relationships with Daiki-san and his team. So much of Japanese business culture is about person-to-person communication and trust.

This year, World Tea Expo 's Tea Bar will feature a unique presentation highlighting the intersection of tradition and ...

Matcha green tea is served to foreign visitors during an event held in front of the mobile tea ceremony room in Yokohama in May 2024. (Photo provided by Chisato Ichikawa) MATSUYAMA -- A tea ...