Retailers can use the market research and data-driven insights they collect from customers to create products that resonate ...

Private-label brands thrived in 2024, with nearly every U.S. household purchasing at least one private-label grocery item, ...

Walmart’s Bettergoods and Target’s Dealworthy were the two fastest-growing private-label brands on the market for the year. Getty Images Private-label brands continued to prosper in 2024 with ...

Private labels continue to resonate with budget-conscious consumers who are looking for ways to save, including new offerings from the likes of Walmart and Target. The private label share in ...

One way around this is by choosing private-label grocery store ... a list of 118 store-brand products and compared their prices across Aldi, Costco, Kroger, Target, and Walmart.

Not only will Target invite guests in to enjoy new stores with new shopping experiences, it is also revamping its collection of private label brands to give its guests new products to buy.

When coupled with an e-commerce strategy that relies on generative AI to target loyal customers, retailers that sell private label brands can capture a greater share of the consumers' wallets.

Target's grocery section is increasingly varied, making it a great place to do your weekly shop. Here's the scoop to get the ...

Inflation hit a 40-year high mark in June 2022, and by October that year, food prices at the supermarket averaged 12% higher ...

“The quality gap between branded products and private-label alternatives has certainly narrowed in recent years, particularly ...