Target has capitalized on the trend by revamping its house products into more exciting brands to get shoppers back in stores. It's already done so with its children's clothing brand, Cat & Jack ...

Its first brand-new store with Target's next generation store design ... A New Day for contemporary women’s clothing, Goodfellow & Co for men, JoyLab athleisure wear, and Project 62 in home ...

Too many. Luckily, one of Target’s newest releases is a stylish and comfy cardigan that can fit many different fashion styles ...