Snaking queues were seen outside the Swatch Covent Garden store on Tuesday, with the site being one of five shops where the company was selling its ‘MoonSwatch: Mission To The MoonPhase’ pieces.

Swiss brand Swatch strengthens its UK presence with a new larger store located in Covent Garden's James Street retail hub.

the MoonSwatch 1965 will be available to shop at select stores as a non-limited edition, retailing for $270 USD. For the list of participating stores, visit Swatch’s website.

Head north, and Scotland now has a second MoonSwatch retailer, in the form of the Glasgow Swatch store, alongside the Edinburgh outlet. Countries with Swatch stores newly designated as MoonSwatch ...

The co-founder and chairman of Swatch Group Nicolas Hayek shows a replica of Breguet's famous watch, "Marie-Antoinette," during the Baselworld trade fair 2008, the leading event for the watch and ...

(As seen in Tom Hanks’s 1995 film, Apollo 13.) Now a new MoonSwatch – the Omega × Swatch MoonSwatch 1965 – pays tribute to the 60th anniversary of the Omega Speedmaster's NASA flight ...