Gen Z loves brand swag—how marketers are using stickers, tote bags and more to drive loyalty
It and Glossier are using branded merchandise to court Gen Zers eager to bond over shared fandom.
Katie Holmes Proves the Reign of the Canvas Tote Is Not Over Just Yet
After the unexpected resurgence and swag-ification of the L.L.Bean tote bags in 2022, it seems every city girl has a go-to ...
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Donald Trump's Inauguration Swag Bag Revealed as It Includes Some of the President's Favorite Things
Attendees of Donald Trump's inauguration in Washington, D.C., were in for a treat as they received exclusive gift bags filled with mementos. VIP guests personally invited by President Trump and ...