Seth Rogen's new Apple TV+ series The Studio is sitting at 100% on Rotten Tomatoes thanks to critics raving about the show, which sees Rogen lead as a Hollywood studio head battling against the moral dilemma of money vs art.

D: Ahead of its premiere tonight at SXSW, Apple TV+ has released the latest trailer for The Studio, it’s upcoming half-hour comedy series which stars Seth Rogen as the new head of a movie studio who desperately wants to keep the future of movies alive.

March 7 (UPI) -- Apple TV+ is previewing its comedy series The Studio, premiering March 26 and starring Seth Rogen. Rogen, 42, co-created the show and stars as Matt Remick, the new head of the fictional film studio Continental.

"When it all comes together and you make a good movie, it's good forever." Right! Apple TV has revealed the main official trailer for their new series debuting later in March called The Studio. This hilarious new satire is one big riff on Hollywood,

After a couple of decades of working in Hollywood, Seth Rogen feels uniquely qualified to make fun of it — and they’ve got a lot of famous friends to call in for cameos. Hence, The Studio, the new Apple TV+ comedy series featuring Rogen as Matt, the newly-minted head of a major motion picture studio.

The sharp Apple TV+ showbiz satire sends up a studio head’s desperation in the era of streaming, austerity, and IP