Build-A-Bear and the makers of Squishmallows are facing off in federal court. Kelly Toys and its Berkshire Hathaway-controlled parent company Jazwares have sued Build-A-Bear, saying its new ...
The cute Squishmallows have become so popular that, in October 2021, the company announced it had already sold 100 million of them since launching the stuffed toy in 2017. And they're still selling.