Personally, I thought the global shutter and lower price on the Sony A9 II would hold the most appeal, but either I’m wrong or Sony really underestimated the original demand for the camera.
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Sony a9 III in-depth review
the a9 III's closest competitors are the pro sports bodies from Canon and Nikon, as well as Sony's own a1. This is an exclusive group, not only in the sense of commanding a significant price but ...