Taylor Swift is back on tour in Miami this weekend, and Harris allies are buying up billboards and Snapchat filters to remind fans to vote.

Miami and the Democratic National Committee (DNC) sees it as an opportunity to encourage youth voter turnout in battleground states like Florida!!! It's launching a Taylor Swift-themed Snapchat filter in battlegrounds states reading,

The Taylor Swift-themed “I Will Vote” campaign includes a new Snapchat filter that allows users to tap through options to complete a sentence communicating what they’re “fearless for,” a reference to the singer’s 2008 album. Options include being fearless for democracy, reproductive rights, climate action, and LGBTQ+ rights, among others.