In Spring 2025, a pop-up store selling crossover merchandise between Sanrio and Gintama will open up in Tokyo and Osaka.

Hello Kitty and her fellow Sanrio friends are crossing over with Gintama, and two locations are set to offer collaborative ...

Island Adventure introduced many folks to Sanrio characters they didn't even know existed. From Big Challenges to Wish Me ...

Sanrio fans, you need to visit Puroland, a theme park dedicated to Sanrio characters, just 30 minutes from Tokyo.

Sanrio opened a new Character Hotels and Cafes Guide website offering information on Sanrio collaboration location across Japan.

Sanrio welcomes spring 2025 with the Hello Kitty Sakura Blushing collection, a series inspired by the Japanese cherry ...