Editorial Note: We earn a commission from partner links on Forbes Advisor. Commissions do not affect our editors' opinions or evaluations. Strong customer communications and effective prospecting ...

Act-On Software Inc., one of the earliest players in enterprise marketing automation landscape, is being acquired by ...

Seattle-based marketing technology company Banzai International plans to acquire Act-On Software, a Portland, Ore.-based ...

What Is CRM Automation? A Complete Guide for Sales Teams Your email has been sent Discover how CRM automation can streamline your workflows and processes. Learn the benefits, features, and best ...

CRM software plays an important role in improving most areas involved in business operations, providing a centralized location for all its customer data. With that, it’s easier for businesses to ...

Banzai Adds Enterprise Marketing Automation Platform, the cornerstone of AI-driven B2B marketing, to Growing Product ...

Jay Rathod, Founder & CEO of  Koffeetech Communications, writes that integrating CRM with marketing automation drives real ...

By focusing on these prerequisites, B2C businesses can effectively use marketing automation to create a data-driven, personalized customer experience that drives sales and fosters long-term ...

Majority investment supercharges StructuredWeb’s global expansion and leadership in the $73 trillion channel sales market as AI transforms ... partner ecosystems through intelligent automation of the ...

Banzai's vision is to build a comprehensive suite of AI-driven marketing tools that make life easier for marketers and businesses of all sizes. Acquiring Act-On is a key step toward achieving this ...

Marketing automation ... the use of marketing automation. Email marketing, social media posting, lead scoring, and follow-up reminders are time-consuming, repetitive tasks. By automating such ...