and Rogue) comprise a market expected to bring ... And most of what kills people is getting smoke in the lungs." By no means is a nicotine patch a “health food,” Kozlowski adds.

Tiny packets of nicotine have quickly become a big problem for parents and schools. They’re available at gas stations and convenience stores under names like Zyn, O! Rogue, Juice Head and VELO.

Of course, Zyn isn’t the only nicotine patch on the market. Competing brands On!, Rogue, and Velo, as well as cheap international dupes, have been gaining market share despite the Zyn shortage.