Rare Beauty, which she started in 2020 ... "That is what makes me happy every night when I go to sleep." "It's mission-driven," she continued. "It's not just about what we're trying to portray.

Rare Beauty, the cosmetics brand founded by actress, singer and activist Selena Gomez, recently announced their newest launch ...

For the 5th year anniversary of Selena Gomez's album 'Rare,' the beauty brand is launching a new blush duo. The duo has Soft Pinch Liquid Blush in the shade Happy. This is a cool pink blush that ...

Ever since Selena Gomez introduced the world to Rare Beauty in 2020, people have been clamoring for her products. The brand’s Soft Pinch Liquid Blush ($25) is one of its most popular releases ...

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I'm generally disenchanted by celebrity beauty brands, but Selena Gomez's Rare Beauty has proven to be the exception. I've tried almost every product the brand offers, from its famed liquid ...

Opinions expressed by Forbes Contributors are their own. Celia Shatzman writes about fashion, beauty and grooming. The Rare Beauty community was vocal about wanting body products, which helped ...