but many people around the world have been singing ube's praises for decades (and longer). The tuber with the purple flesh is ...

there are distinct differences between the Okinawan purple sweet potato and the ube tuber. Okinawan purple sweet potatoes, very much like their orange counterparts, are actually flowering plants ...

In a medium nonstick saucepan or skillet over medium heat, cook ube halaya with condensed milk until thickened and jammy, 6-8 minutes. Add powdered milk, lime zest, salt and sugar. Continue ...

The shop makes its purple ube ice cream from scratch. Produced and filmed by Amanda Villa-Lobos More from News Halo-halo is a very popular layered drink in the Philippines. Mamason's Dirty Ice ...

The Ube colour collection by Huda Beauty is inspired by the bright purple root vegetable that is popular in the Philippines - ...

The Ube Collection, launching on January 15, offers all the makeup magic of Huda’s beloved products in a vivid lilac shade, designed to brighten the skin and add a flush of colour.

Have you spotted vivid purple shades in all varieties of Filipino dishes around the city? This technicolour tuber is now a popular international ingredient. Ube (ooh-beh) is a purple yam ...