Pet food manufacturer Nestle Purina is using on-package QR codes to drive donations to its charity that supports pet shelters. The mobile bar codes are being placed on packages of Purina One cat food.

This weekend, the FDA announced that two types of Savage Pet raw cat food are being recalled for potential contamination with Highly Pathogenic Avian Influenza (HPAI) H5N1, commonly known as bird flu.

The mobile bar codes were placed on packages of Purina One cat food and, for each QR code scanned, Purina donated $1 to provide pet food to pet shelters across the country (see story). Be Happy is a ...