Kroger announced Monday the addition of several “exciting, trendy items” to its private brands assortment. The new items ...

Have you ever wondered who makes private label store brands? And did you wonder if these non-name brands were worth buying?

Kroger and Albertsons released new private-label brands this week. . You can find original article here Supermarketnews.

The grocer launched a collection of lemon-inspired products, including cookies, pretzels and popcorn, available through May 9 ...

From a price and brand positioning standpoint, the middle-level beverage segments are losing sales to premium on one end and ...

Albertsons is known for its wide range of high-quality, private-label products. Michael Conner is here to give us an inside ...

Retailer-owned beauty lines are gaining status as young and affluent consumers increasingly take to the category, which is poised for further growth as economic uncertainty looms.

Private label chocolates and low-cost favorites, like Peeps, are satisfying consumers' sweet tooth and budgets this Spring ...

Private-label products, which retailers develop with manufacturers, can be sold at lower prices than those of name-brand ...

Now a third of Costco’s annual sales, store brand Kirkland is a draw for shoppers and a negotiating tool with suppliers.

NielsenIQ (NIQ) today released Finding Harmony on the Shelf: 2025 Global Outlook on Private Label & Branded Products, a new report which offers an in-depth analysis of shifting global consumer ...

CVS Caremark, Express Scripts and Optum Rx — the three largest pharmacy benefit managers in the U.S. — each excluded more ...