Have you ever wondered who makes private label store brands? And did you wonder if these non-name brands were worth buying?

Now a third of Costco’s annual sales, store brand Kirkland is a draw for shoppers and a negotiating tool with suppliers.

Retailers are building brand equity through innovation, sustainability, differentiation and premiumization to continue to ...

As growth continues for private label, it will likely require more aggressive investment from large- and mid-size retail grocers in innovation, promotion and expansion, according to Circana’s US ...

Most products in the Miryana and Mingle & Co. lines are priced under $50 as the company places emphasis on value.

Unsurprisingly, considering the importance of video on social platforms, more than half of brands (57%) are increasing their ...

Retailer-owned beauty lines are gaining status as young and affluent consumers increasingly take to the category, which is poised for further growth as economic uncertainty looms.

Global Outlook on Private Label & Branded Products, a new report which offers an in-depth analysis of shifting global ...

The winners in the 2025 European Private Label Awards have been announced, recognising outstanding achievements in store ...