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Pretty Little Thing might have had a 'clean girl' makeover, but there's no proof it's cleaned up its actJust take a browse at the online clothes shopping landscape. Pretty Little Thing (PLT), the infamous fast fashion brands known for selling clubbing attire at bargain basement prices, has rebranded.
But I can make little to no sense of this jumble, which reads a bit like the work of a desperate undergrad trying to hit their word count half an hour before their essay deadline. And that’s the ...
This week in branding news, Volvo released its first-ever entirely AI-generated ad, fashion brand Pretty Little Thing attempted to overhaul its brand image, and Crystal Light made a late bid on ...
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