The race to be the number one most popular sports drink continues to heat up amongst different beverage brands. Back in 2023, Powerade underwent a major rebranding, complete with a new look ...

The spot ends with the brand’s value proposition: a claim that, after a 2023 reformulation, Powerade now boasts 50% more electrolytes compared to Gatorade’s Thirst Quencher product. While Powerade ...

With huge momentum in the sports drinks category - and the might of The Coca-Cola Company behind it - the opportunity is huge ...

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The spot ends with the brand’s value proposition: a claim that, after a 2023 reformulation, Powerade now boasts 50% more electrolytes compared to Gatorade’s Thirst Quencher product.