A spokesperson for Paqui confirmed with PEOPLE that the product, which contained Carolina Reaper and Naga Viper peppers, is off shelves The "One Chip Challenge" is discontinued. A spokesperson for ...

If you never had the chance to try the "One Chip Challenge" by Paqui, you may be too late to do so now. It has been discontinued. PEOPLE reports that the product was taken off shelves. This ...

If you're into watching influencers perform masochistic tasks for the #views, you may have stumbled across some poor souls attempting the "One Chip Challenge" from Paqui. The chip is peppered with ...

Prior to its 2015 acquisition by SkinnyPop Popcorn parent Amplify Snack Brands, Paqui was a small, regional tortilla chip brand with better-for-you ... efficient to have such a wealth of insight in ...

Edgy branding helped make Paqui’s One Chip Challenge a TikTok craze—and a brand disaster The branding details that made Paqui's marketing strategy so effective are what now makes it look so ...

Harris Wolobah, 14, died on Sept. 1 after completing Paqui's "One Chip Challenge" Michael Lee Simpson is a Digital News Writer at PEOPLE. His work has previously appeared in Entertainment Weekly ...

A Massachusetts teenager is believed to have died after attempting the Paqui One Chip challenge, leading to the product being pulled from shelves. This is not the first time that dangerous and ...

The biggest stories of the day delivered to your inbox.

Sarah Dussault/MediaNews Group/The Mercury News via Getty The “one chip challenge” comes from the snack brand Paqui. Paqui sells the singular spicy chip for $10 and specifies the rules on its ...

14-year-old basketball player Harris Wolobah from Massachusetts has died after eating extremely spicy chips. He suffered from ...

How do I access TikTok Creator, Paqui Chips details? TikTok Creator - Paqui Chips runs their TikTok channel, Paqui Chips and works with brands to promote their products to their TikTok channel's ...

Made with intense seasoning ingredients, Paqui Chips Haunted Ghost Pepper represents the spiciest flavor in Paqui’s chip lineup, as the variety contains a mix of Ghost Pepper, Cayenne Pepper and ...