The high schooler participated in Paqui's One Chip Challenge on Sept. 1, according to CBS News' WBZ ... not for children or anyone sensitive to spicy foods or with underlying health conditions.

If you're into watching influencers perform masochistic tasks for the #views, you may have stumbled across some poor souls attempting the "One ... Paqui has a line of adequately spicy chips ...

1 after completing Paqui's "One Chip Challenge" Michael Lee Simpson ... Paqui sold the singular spicy chip for $10 and directions on its website were to “eat the entire chip.

1, 2023, after eating the Paqui chip as part of the manufacturer's ''One Chip Challenge ... Wolobah's death that included Paqui producing the spicy chip and encouraging people to post videos ...

Sarah Dussault/MediaNews Group/The Mercury News via Getty The “one chip challenge” comes from the snack brand Paqui. Paqui sells the singular spicy chip for $10 and specifies the rules on its ...

Edgy branding helped make Paqui’s One Chip Challenge a TikTok craze—and a brand disaster The branding details that made Paqui's marketing strategy so effective are what now makes it look so ...

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a restaurant that invites customers to eat its spicy food ... allege that the One Chip Challenge is responsible for his death. Voice 1: The product, manufactured by Paqui, instructs participants ...

A Massachusetts teenager is believed to have died after attempting the Paqui One ... the chip is marketed for adults, children and teens have been able to get their hands on it. Spicy food can ...

Prior to its 2015 acquisition by SkinnyPop Popcorn parent Amplify Snack Brands, Paqui was a small, regional tortilla chip brand with better-for-you ... efficient to have such a wealth of insight in ...