You may find it with the Carolina Reaper Madness chip, Paqui chips' latest deadly creation. It's literally the hottest chip in the world, and only one chip comes in a package – the package being ...

We got our hands on Paqui's Carolina Reaper Madness chip, it's made with the hottest chile pepper on the planet, the “Carolina Reaper.” Follow BI Video: On Twitter More from Retail We got our ...

A spokesperson for Paqui confirmed with PEOPLE that the product, which contained Carolina Reaper and Naga Viper peppers, is off shelves The "One Chip Challenge" is discontinued. A spokesperson for ...

The challenge from Paqui involves eating a spicy chip containing Carolina Reaper and Naga Viper Peppers without drinking or eating anything else Sabrina Weiss is the Editorial Assistant of PEOPLE ...

Have you ever made decision, only to immediately be struck with the thought "oh, I fucked up?" Yeah, that's what it's like when you touch your tongue to the dusty tip of the world's spiciest ...

Edgy branding helped make Paqui’s One Chip Challenge a TikTok craze—and a brand disaster The branding details that made Paqui's marketing strategy so effective are what now makes it look so ...

A Massachusetts teenager is believed to have died after attempting the Paqui One Chip ... Press. The chip is seasoned with two of the hottest peppers, the Carolina Reaper and the Naga Viper.

Prior to its 2015 acquisition by SkinnyPop Popcorn parent Amplify Snack Brands, Paqui was a small, regional tortilla chip brand with better-for-you ingredients, bold flavor profiles and very little ...