The Ordinary’s Serum Foundation might look petite, but it holds the standard 30ml of product – that you’ll find in Giorgio Armani Luminous Silk or NARS Light Reflecting foundation (my all-time ...

Unlike The Ordinary’s extensive skincare dynasty, there are no hi-tech ingredients. Rather, Serum Foundation consists of a water and silicone base and makeup pigments. Once applied, both the ...

Cast your mind back to 2017, when The Ordinary launched its serum foundation. Costing less than £6 (at the time) and with ...

Sophie is a writer for InStyle, where she reports on noteworthy beauty products—including skin care, hair care, and makeup—and ... % Peeling Solution from The Ordinary—a skin care brand ...

All good things come to an end, and for The Ordinary’s range of concealers ... made the decision to shutter its make-up division. The news has been met with predictable sadness.

Ideally, going to an expert for out-of-the-ordinary makeup achieves two things: It enhances you beyond your own everyday abilities, and it lasts until the D.J.’s iPod dies. Putting your face in ...

The Ordinary is known for its high-performing skincare products – but how does it fare at make-up? Here, senior beauty writer Hanna Ibraheem tries the brand’s first ever concealer. Ever since ...

The Ordinary’s cult-favourite Serum Foundation ... Boasting a moderate coverage without a heavy-makeup look, the serum-like formulation has a real-skin finish and is compatible with most primers ...