The tequila brand has today launched ‘100% Additive-Free Tequila,’ an integrated ... the secret ingredient is that there are no secret ingredients.” To spread the message, Patrón is rolling ...
That means no sweeteners. No extracts ... To make that point, the brand, which debuted in 1989, launched a “100% Additive-Free Tequila” campaign. The work includes out-of-home ads in select ...
PATRÓN is meeting this demand as it continues to lead the industry with its unwavering commitment to additive-free tequila — after all, PATRÓN Tequila's secret ingredient is that it has no ...
At PATRÓN, our secret ingredient is that we have no secret ingredients. HAMILTON, Bermuda, Feb. 25, 2025 /PRNewswire/ -- PATRÓN ® Tequila, the world's number one super-premium tequila*, proudly ...
The additive-free copy features lines like “Our secret ingredient is that we have no secret ingredients” and “When tequila is this good, additives don’t add anything.” Since Patrón’s ...
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