but you are instead smelling the inspiration behind Gucci’s newest scent, Vanilla Firenze. If it all sounds a little bit dreamy and like magic, it’s intentional, as the perfume is part of The ...

It’s new, it’s surprising, and it’s very Gucci. The Alchemist’s Garden collection is all about high-concept, luxurious fragrances that tell a story. This one, which smells of wet earth ...

IF you have a bottle of old perfume lying forgotten among your toiletries, you could be sitting on a small fortune. Nostalgia ...

Guests will be taken on a ‘multi-sensory journey’ that includes smell, sound and even taste at The Perfume Shop’s latest ...

M&S Discover Sweet Frangipani £6 perfume is compared to Gucci. Fans of the brand love affordable alternatives to designer perfumes, including YSL and Lancome ...

It shows through the clothes and continues right in to the fragrances. Gucci fragrances are about duality—putting seemingly disparate things together to create something new and exciting. These scents ...