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Despite inflationary concerns, Innova Market Insights tracking data show cereal and snack bar innovation grew in 2024 with ...

Friday, March 7 is National Cereal Day and a new survey shows New Yorkers won't be celebrating with one of the country's most ...

For most kids, cereal was a breakfast staple in their childhood, especially for those who grew up with busy parents or ...

This spring, General Mills is bringing Lucky Charms’ magic to fans in a whole new way. The Minnesota-based company is ...

Kellogg's, Childs Farm, Natures Aid and Hero are to launch fmcg products featuring popular kids' cartoon character ...