You can't talk about drugstore beauty brands without singing the praises of NYX and e.l.f. Both brands make excellent makeup and skincare at a reasonable price point, making it easy to get in on viral ...

Now available in five new nude tones, the NYX Makeup's Epic Ink Waterproof Liquid Eyeliner will help you elevate your eye game! Developed for maximum accuracy, this waterproof, highly pigmented ...

And a few times a year, the good people at one of our favourite pharmacies open the doors with a half price makeup sale, causing an absolute frenzy among customers. From April 4 until April 8 that ...

The makeup brand is leveraging TikTok’s SoundOn platform to promote five women artists as the fate of the ByteDance platform remains uncertain.