NYX vs. e.l.f.: Which Drugstore Makeup Brand Reigns Supreme?
You can't talk about drugstore beauty brands without singing the praises of NYX and e.l.f. Both brands make excellent makeup ...
Woman & Home on MSN22h
This simple swap has made the biggest difference to my makeup – and how quickly I apply it
Having retired my former foundation brush years ago in favour of Beauty Blenders or finger application, I never expected to ...
5 Companies Owned by L'Oréal
In 1999, the 25-year-old entrepreneur Toni Ko founded NYX Cosmetics. When the company first launched, it only sold makeup ...
Business Insider3y
We tested most-hyped beauty products from May, from NYX and Fenty
NYX came out with this Lip Lingerie XXL Matte ... Nico Reyes: There are so many new beauty products being released all the time, so we gathered some of the most hyped from the last month to ...
BRIT+CO on MSN2d
This $7 Drugstore Lipstick Has Been My Go-To For 10 Years & Counting
I'm a hardcore drugstore makeup gal. My vanity is full of ELF products, Colourpop eyeshadow, and NYX lip oils, but when it ...