Milani Cosmetics ® is cranking up the nostalgia with its America’s Next Top Primer campaign – a reality TV–inspired showdown ...

Disruptor brand Milani Cosmetics is beating the odds and continues to grow despite a stagnant mass market beauty landscape, thanks to an optimized mix of core merchandise, innovation, and strong ...

Milani Cosmetics has unveiled a reality-TV inspired campaign named America’s Next Top Primer, whereby primers are up for the ultimate glow-up title, in the place of contestants. The spot is designed ...

The humorous ‘America’s Next Top Primer’ social media campaign sees three characters, Zoe, Melanie and Brie, competing over ...

The appropriately titled “America’s Next Top Primer” is a campaign by the beauty brand that pits together various primers to see which will come out on top.

Milani Cosmetics on America’s Next Top Primer to Be with 2000s-Inspired Reality TV Spoof Milani Cosmetics® is cranking up the nostalgia with its America’s Next Top Primer campaign – a ...