Pardot is a powerful automation tool powered by Salesforce. It is tailored specifically for B2B. It helps businesses generate high-quality leads, manage campaigns, and track performance. Salesforce ...

Introduction Picture a sales force that exactly knows which leads to follow, armed with intelligence quicker than a cup of ...

Salesforce Marketing Cloud is UAB’s enterprise Marketing Automation Software and is used for basic newsletters all the way to prospective student campaigns. Salesforce Marketing Cloud is an email ...

Running an organization with a single brand identity vis-a-vis one with multiple brand identities are two completely ...

These 10 MarTech partnerships are transforming digital marketing by enhancing personalisation, automation and customer ...

Automation is supposed to be the great equalizer—then why are so many businesses still struggling? In today’s digital economy ...

It must, however, integrate easily with other systems, including as ERP, marketing automation tools, e-commerce platforms, and third-party apps, in order to reach its full potential. Salesforce ...

Salesforce, Inc. engages in the design and development of cloud-based enterprise software for customer relationship management. Its solutions include sales force automation, customer service and ...