The brand, which leapt to fame after an appearance in Sex and the City in the 90s, has a new identity as it announces growth plans First set up on Bleeker Street in New York’s West Village in 1996, ...

Most come for the fabled cupcakes, quaintly frosted in pretty pastel colors, but the cloyingly sweet icing and crumbly cake make it hard to determine exactly what the fuss is all about.

One thing is for sure: you need an incredible, delectable birthday cake. New York City is brimming with ... By The Way Bakery creates delicious custom cakes in flavors such as latte layer cake ...

It’s a bestseller at Magnolia Bakery, popular for its unique combination of banana, pineapple, and pecans.” Preheat the oven to 325°F (160°C). Grease and flour two 9-inch cake pans.

A New York City food favorite is reaching new heights — literally. Magnolia Bakery, the dessert institution ... can choose a healthy by building custom grain or salad bowls with all the fixings ...

Magnolia Bakery is developing a mobile loyalty and payments application that will feature a different reward each month based on users reaching a certain number of purchases. The New York-based ...