Beauty brands are opting for micro-celebrities to serve as their brand ambassadors in 2025. Marketing expert and Advocacy ...
Summer may be over, but MAC Cosmetics is getting in the autumn spirit with a Fall Favourites Sale that'll let you refresh your makeup routine with fresh mascara, eyeshadow and even MAC's ...
Dubbed a 'trade secret' that makeup artists have been relying on for years, M.A.C 's iconic Mixing Medium is the unexpected ...
Godspower Nwaukwa is a force in  Nigeria’s beauty industry. As MAC Cosmetics’ National Artist for Nigeria, he has crafted ...
Mac Cosmetics is differentiating its new application from other makeup brands’ mobile offerings by opting to hone in on rewarding existing loyalty members with tiered benefits, personalized ...
MAC Cosmetics released multiple beauty products inspired by the show, including eye shadow, blush, lip gloss, and brushes. I tried three of the items myself and felt almost as if I had entered the ...