These days, LEGO is for all ages. But not so long ago, it was exclusively targeted at kids. The AFOLs (Adult Fans of LEGO) always existed, but sets targeted at them are a fairly recent phenomenon.

Got a little LEGO lover at home? Sign your kid up for a FREE subscription to LEGO Life Magazine! This is not a LEGO catalog that’s trying to get you to buy more LEGO, by the way. This magazine, which ...

Lego posted it’s yearly profits in March. They achieved record revenue in a year that was hard on the toy industry as a whole. The reason? Adults. Lego is luring adult builders who are willing to ...

After decades of outsourcing its video games to third-party studios, LEGO wants to take over development by setting up an ...

For parents looking for something to fill Easter baskets that won’t leave their kids filled with chocolate and sugar, LEGO’s ...