Private Selection also has new muffins in four flavors: banana bread, blueberry lemon, coffee cake and triple chocolate. Under the Kroger brand, the grocer introduced kettle-style cooked tortilla ...

“[T]hey offer great flavors at a price point that fits any budget,” Mike Murphy, Kroger's group vice president of center store merchandising, said in a statement about the new products. The new items ...

Kroger added five products to its Our Brands private label line: Private Selection Salad Kits, Kroger Brand Kettle Style Tortilla Chips, Kroger Brand Restaurant Style Italian Dressing, Simple ...

Customers can look forward to unique new products from Kroger®, Private Selection® and Simple Truth®, bringing Our Brands' signature quality and affordability to more grocery staples.