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She sold John Frieda for $450 million but was left in a ‘dark place.’ That motivated her to build another $500 million a year haircare business
She cofounded the John Frieda brand with the insight that her own frizzy hair lacked products designed for it, and she launched Color Wow in response to the growing popularity of damaging hair ...
Marketing Dive4y
John Frieda promotes revived line with social media-geared party
Kao USA Inc.'s John Frieda Hair Care brand and former reality television star Lauren ... The Beach Blonde line was discontinued 10 years ago along with the extremely popular sea salt spray, Blonde ...
Marketing Dive10y
John Frieda promotes revived line with social media-geared party
Kao USA Inc.'s John Frieda Hair Care brand and former reality television star Lauren ... The Beach Blonde line was discontinued 10 years ago along with the extremely popular sea salt spray, Blonde ...