The company is looking for "the ultimate jelly bean aficionado, with an off-the-chart Jelly Belly ... it takes to make a Jelly Belly jelly bean, or which Jelly Belly flavor is the most controversial.

While there are certainly some knock-off brands selling the tiny, colorful, bean-shaped candies, the original Jelly Belly beans come in a multitude of fun (and often weird) flavors and have ...