Tennis legend Serena Williams is taking her iconic style off the court and into the playground with the launch of her first-ever kids’ clothing collection in collaboration with Janie and Jack.

We were so excited when we first saw her dress Olympia in Janie and Jack at Wimbledon,” said Parnell Eagle, President and Chief Commercial Officer, Janie and Jack in the official press release.

Serena Williams says her daughters were "naturals" as they starred alongside their mom in their first campaign. The tennis ...

Serena Williams’s two daughters, Olympia, 6, and Adira, 18 months, starred in their first campaign alongside their mom, posing for children’s clothing brand Janie and Jack. For the photoshoot ...

We were so excited when we first saw her dress Olympia in Janie and Jack at Wimbledon," said Parnell Eagle, President and Chief Commercial Officer, Janie and Jack. "Her vision and creativity ...

The tennis legend, entrepreneur, and mother of two has partnered with children’s fashion brand Janie and Jack for her first-ever kids’ clothing line. Rooted in Serena’s love for family and ...

I just wanted to add to that. It’s almost like a fairy tale through clothing.” Parnell Eagle, president and chief commercial officer of Janie and Jack, said, “Serena has been our dream ...