So it's kind of almost expected now by our guests," Jamba president Geoff Henry told Business Insider. The brand is also transitioning away from its reputation as simply a juice and smoothie shop ...

Now, Jamba (formerly Jamba Juice) is trying to reclaim blue drinks for the natural-foods-inclined. Its new Vanilla Blue Sky smoothie is part ... about consuming these vegan milks.

So it's kind of almost expected now by our guests," Jamba president Geoff Henry told Business Insider. The brand is also transitioning away from its reputation as simply a juice and smoothie shop ...