Sarah Horrell Richardson battled dry and damaged hair after spending a lifetime curling, straightening, and coloring it for dance competitions. So she was excited to try Olaplex, the TikTok-famous ...

"As someone who frequently colors and bleaches my hair, I've tried various repair treatments, including Olaplex, K-18 and Boldplex. While all of them have improved my hair's quality, this protein ...

Popular haircare company, Olaplex, is being sued by 28 women who claim its products caused hair loss, blisters and other conditions. The Olaplex range includes shampoos, conditioners and ...

Why Trust NBC Select? As pioneers in the hair care space, Olaplex put bond building technology — that is, technology designed to strengthen and rebuild weakened hair bonds — on the map.

Although this product was originally intended for bleached hair, both colorist Patty O’Gara and stylist Fred Connors agree that Olaplex No. 4 is suitable for all hair types. That’s why it has ...

Help someone you love make bad hair days a thing of the past ... Kim Kardashian has raved about Olaplex products: “When your hair is really damaged, if you sleep in that, it really works ...

In fact, we named Olaplex as the best shampoo and conditioner brand due to their bond-building technology that noticeably strengthens hair while reversing damage. So, imagine our excitement when ...

According to the company’s trials, the OLAPLEX intensive hair treatment can make hair three times stronger in just one use. Their formula contains the patented ingredient bis-aminopropyl ...

The Olaplex Smooth Style Icons Hair Duo, worth £56, includes the best-selling leave-in bond repair treatment and a bonding oil. It promises to smooth, nourish, and protect the hair while boasting ...

But Tracey isn't about keeping her magic to herself; she's spilled the beans on the four must-have products that brought Emma's hair to life: Olaplex No.4 Bond Maintenance Shampoo, Olaplex No. 5 ...