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Why it’s so hard to create a truly recyclable Keurig coffee pod
who was previously a chief innovation officer at Keurig Green Mountain, as the company was formerly known. “This is, in our view, the most exciting innovation in coffee since the K-cup,” said ...
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The Familiar Coffee Company Behind Costco's K-Cups
But, most importantly, the Green Mountain roasters company still makes Kirkland Signature K-cups. Keurig Dr Pepper also owns The Original Donut Shop coffee brand and partners with Twinning's Tea.
Harvard Business School7y
Keurig and Green Mountain Coffee Roasters
Marshall, Paul W., Thomas R. Eisenmann, Shikhar Ghosh, and Lauren Barley. "Keurig and Green Mountain Coffee Roasters." Harvard Business School Case 812-101, December 2011.
Harvard Business School7y
Keurig: Confidential Information for Negotiation with Green Mountain Coffee Roasters
Eisenmann, Thomas R., Shikhar Ghosh, and James K. Sebenius. "Keurig: Confidential Information for Negotiation with Green Mountain Coffee Roasters." Harvard Business School Case 812-102, December 2011.