The Euless Library Foundation's Book Sale offers affordable reads on April 12, with proceeds benefiting the local library.

One of the biggest selling points of the e.l.f. Soft Glam Satin Foundation is its skin-like, radiant finish. Unlike cakey or ...

Elf does it again,” a third shopper wrote ... that they “love love love this product as someone who doesnt use foundation.” And they’re not the only one who’s compared it to the ...

It's hard to pick a red carpet favourite but my current style crush has to be Cynthia Erivo. The Wicked actress has been on absolute fire with her looks while promoting the blockbuster film since last ...

If your girlfriend or wife loves makeup products, we have a few gift suggestions for you. Elf Cosmetics is coming up with five different sets and makeup kits that you can gift your partner this ...

We all know and love the elf Power Grip Primer. We thank elf every day that they made a primer that makes our makeup stick all dang day. And now, they added such a sweet twist to their bestseller.