Google enables marketers to target people with serious illnesses and crushing debt—against its policies—as well as the makers of classified defense technology, a WIRED investigation has found.
To assist advertisers in measuring and managing their carbon emissions more effectively, Google has introduced Carbon ...
The company touted DV360’s ability to stitch together fragmented streaming inventory sources, reaching 92% of U.S. connected TV households, according to Sean Downey, Google’s president of ...
The primary objective sought to make 1P DMP-collected data eligible for YouTube and Facebook, fostering audience data consolidation across The Trade Desk (TTD) and DV360. Two key objectives were ...