That said, dupes aren't limited to the beauty industry — the word is used to describe cheaper alternatives to more expensive or higher-quality items. The origin of dupe in this context goes back ...

The battle over beauty “dupes” just got more interesting. In a major win for e.l.f. Cosmetics, a California federal judge ruled that its Lash ’N ...

First up is MCo's $14.99 Flawless Glow Luminous Skin Filter, which shoppers say is a dupe for Charlotte Tilbury's $49 ...

Southern Charm’s Madison LeCroy shares the eyeshadow palette she swore by as a makeup artist, the $9 NARS blush dupe she’s ...

In 2025, dupe culture has fully taken hold. Here’s what to know about the drivers for consumers — and how brands can deal ...

SHOPPERS are going wild and are racing to get to their nearest Poundland, eager to nab the latest beauty dupes. So if the ...

Whoa Glow. Here's why I prefer the less-expensive dupe over the one that seemingly inspired it. Which glow-infused sunscreen came first: Supergoop or ELF Cosmetics? Supergoop released its SPF 40 ...

Discover our top 5 fragrance dupes that smell just like the real deal without the designer price tag including the $12.99 ...